
serving sC Families From the pee dee to the coast since 1999
With over 25 years of experience, Roger Armfield, the owner and principal agent of Armfield Insurance in Florence, SC, is dedicated to providing personalized insurance solutions that protect what matters most to individuals, families, and businesses across South Carolina.
Armfield Insurance offers a comprehensive range of products, including Auto Insurance, Home Insurance, Renters Insurance, and specialized policies like Flood Insurance, Jewelry Insurance, and Property Insurance. For vehicle enthusiasts, we provide Motorcycle/ATV Insurance, RV Insurance, and Boat Insurance, as well as Uninsured Watercraft Insurance.
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We Treat You Like Family
We also provide essential coverage such as Bodily Injury Liability, Vehicle Collision Insurance, Vehicle Comprehensive Coverage, and Vehicle Liability Insurance. Additional offerings include Towing & Labor Insurance, Rental Reimbursement Insurance, Umbrella Insurance, and access to the Good Driver Discount Program.

To address unique needs, Armfield Insurance offers Identity Protection, Underinsured and Uninsured Motorist Insurance, ensuring you are fully prepared for the unexpected.
As a proud member of the Florence community, Roger actively supports military events, nonprofit organizations, and volunteer initiatives, highlighting his commitment to service beyond insurance.
Getting started is simple—visit us in person, connect online, or call for a free, personalized quote. With our dedicated team, you’ll receive expert guidance and tailored coverage designed to give you peace of mind.
